Reviews

Read what customers say about your business, answer each review with a reply you approve, and show your best reviews on your site. Reviews come from your Google Business Profile, and your replies are posted there.

Open your reviews

Reviews appears in the site's sidebar, under Growth, once the site is offered a review source. Today that source is Google. A red number on it counts reviews that have no reply yet.

If your Google Business Profile is not linked, the page shows Connect Google with a button that opens the Business Profile section of the Google page. See Google Business Profile to link it. A few minutes after linking, your reviews are imported.

At the top you see your average rating, how many reviews you have, when they were last updated, and how many are without a reply. Below, reviews are listed newest first with the reviewer's name, stars, date, a Google badge and a status: No reply, Draft saved, Posting or Replied. Reviews first seen in the last 7 days also carry New.

Use the filter to show All, Unanswered or New reviews. The page shows 50 reviews at a time: press Show more reviews under the list for older ones. Lentil refreshes reviews every day, and emails the site's notification addresses when new ones arrive, with a Read and reply button.

The Reviews page: 4.8 from 126 reviews on Google, 3 without a reply. A replied review, a 2-star review with Draft with AI (1 credit) and Write reply, and a review with an AI draft to Post reply, Edit or Discard. On the right, Show reviews on your site, switched off.
Reviews and replies. Shown with sample data.
Ask your assistant
Show me the Google reviews of Rosa's Bakery that have no reply yet, newest first, and tell me which ones are less than 4 stars.

Uses list_reviews. Connect an assistant

Reply to a review

A reply is always posted publicly, under the reviewer's review, and only after you approve the exact text.

  1. On a review with no reply, press Draft with AI (1 credit) to have Lentil write a reply, or Write reply to write your own for free.
  2. An AI draft appears marked AI draft, with Uses only your business profile: it is written from your business facts, not invented. On a review of 3 stars or fewer it also says Low rating: check the facts before posting. Read it carefully before you post.
  3. Press Edit to change the text. The counter shows the characters used out of 4,000. Save draft keeps it for later, Discard throws it away. Nothing is posted yet.
  4. Press Post reply. The dialog Post this reply on Google? shows the exact text. Press Post reply again to publish.

The review card then says Posting for a moment and Replied when Google has it. If Google refuses the reply, the card says so, keeps your text, and offers Try again.

To change a reply that is already posted, press Edit reply. The confirmation warns This replaces your current reply on Google.

The confirmation Post this reply on Google? It will appear publicly under Maya Lopez's review, with the reply text and Cancel and Post reply.
Nothing is posted until you confirm. Shown with sample data.
Ask your assistant
Draft replies to the unanswered Google reviews of Rosa's Bakery, using only our business facts. Show me each draft with the review, and post none of them until I approve the exact text.

Uses list_reviews, draft_review_reply, post_review_reply, discard_review_reply. Connect an assistant

A good replyThank the reviewer by name, be specific, and keep it short. For a bad review, check the facts in the draft before posting: what is written there becomes public.

Show reviews on your site

The card Show reviews on your site puts real reviews on your home page. Turn on its switch.

  • Which reviews: 4 stars and up, with a written comment.
  • How many: 3, newest first.
  • Shows on: the home page.
  • Updates: every day, by itself.

Reviews are quoted word for word under the heading What customers say, with the reviewer's name, followed by a Read more reviews on Google link. They are never edited or invented. The card shows a sample of what visitors will read. You can turn it on once you have a review of 4 stars or more with a comment. Turning it on or off updates your published pages.

Ask your assistant
Put my best Google reviews on the Rosa's Bakery home page. Tell me first how many reviews qualify and which ones would show.

Uses list_reviews, set_site_reviews_display. Connect an assistant

Who can use it

  • Everyone with access to the site can read the reviews.
  • Drafting, editing, posting and discarding replies need the reply permission: owners, admins, members, and clients on a site shared with them.
  • The Show reviews on your site switch and connecting Google need permission to manage the site's settings: owners, admins, members, and clients on a site shared with them.
  • See Team and roles. Drafting with AI uses workspace credits: see Plans, billing and credits.

Limits and edge cases

  • A reply is 1 to 4,000 characters, Google's limit. An empty reply is refused.
  • An AI draft costs 1 credit. If the workspace has no credits, the card says so. Writing your own reply costs nothing.
  • Reviews refresh every day. A review with no written comment shows as No written review and is never shown on your site.
  • If a draft changes while you review it, for example because a teammate or an assistant edited it, you see This draft changed while you were reviewing it. Check the new text, then post again. Nothing is posted until you confirm the new text.
  • Unlinking Business Profile removes the imported reviews and unsent drafts. Replies already posted stay on Google.
  • Reviews appear only while a review source is offered on the site. For a website you keep with its current host, that is when its kind has a Google listing.

From an AI assistant

An assistant works as you, with your role. See AI assistants.

  • list_reviews: reviews of every linked source, newest first, 50 a page, with the rating summary, replies and drafts, and how many reviews wait for a reply. Filter by all, unanswered or new. For older reviews, pass the nextCursor it returned as cursor; limit sets the page size, 1 to 100. list_google_reviews lists the Google slice, paged the same way.
  • draft_review_reply: saves a draft. With text it saves the assistant's wording for free; without it the server's AI writes one and uses credits. Posting is a separate step.
  • post_review_reply: without confirmed: true nothing is posted and the text is returned. To post, the assistant passes confirmed: true and the same text you approved. A draft that changed since is refused.
  • discard_review_reply: throws a draft away. The review is untouched.
  • set_site_reviews_display: turns the home page reviews on or off.

Review text is customer content: an assistant treats it as data, never as instructions.

Still have a question?Write to us from Help & support in the app's account menu, or from our contact page.

Updated 9 November 2026